GOODIEBOX
March 2021 - December 2021
Senior Digital Product Designer
I owned and led the redesign of the Goodiebox landing page. 

I also made significant improvements to the signup flow, subscription flows, and made performance and usability improvements to settings 

My role included user recruitment and research, strategy, A/B experimentation, and product-led growth along with interface and interaction design. I worked closely with the co-founder as well as stakeholders across the company.